You built the life you have.
Spent years focused on what mattered.
Career ... Family ... Responsibilities
You showed up for everyone else
with all your heart and strength.
But along the way, things shifted.
And while you've done your best to adjust,
everything around you and within you changed.
You don't recognize yourself or your life.
You realize you sometimes live through othersÂ
â your husband, your children, your friends,
even people online you don't personally know.
You're often wondering ...
Why don't I feel fulfilled?
What do I do with my life now?
Is this really all there is for me?
 It's as if you've outgrown who you've
been and the life you've been living.
It's not that you're unhappy or ungrateful.
But there's a quiet ache inside.Â
A restlessness you can't explain.
Because deep down, you know there's more.
And the truth is ...Â
there is more.
Not more outside of you to chase.
But more within you to discover.
Not just clarity about who you are now but ...
The purpose your life has been
preparing you to live all along.Â
I'M READY FOR MORE
Clarity is the doorway.
Purpose is the threshold.Â
When a midlife woman finally gets clear on
who she is and what matters most,
everything begins to make sense.
The doubts quiet down.
Decisions are easier to make.
Your story starts to make more sense.
Clarity is powerful but it's just the beginning.
Alone it doesn't change your life.
It's purpose that does.
From the doorway of clarity, it invites
you to step across the threshold
into renewal and transformation.
Because purpose gives you more.
It gives you direction.
It gives you significance.
It makes your life more
meaningful, fulfilling, and joyful.Â
For midlife women, purpose
isn't just a nice-to-have.
Purpose is a need-to-have.
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That's why I created ...
The transformational program designed to help you gain real clarity about who you are now and guide you to discover your true purpose.
There's no shortage of advice out there.
But this isn't another life hack, mindset shift,
or follow your passion course.
It's also not about reinventing yourself or starting over.
It's about becoming you on purpose.
The woman you've always been meant to be.
What makes Purposely You different is that it goes deeper than surface-level fixes or generic methods. Instead of giving you another plan for who to be or what to do, it helps you genuinely discover who you are now, connect the wisdom woven through your life, and claim the purpose that's been there all along.
And then it guides you to live that purpose every day
â with clarity, confidence, and intention.
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You'll be guided through my signature process that makes clarity and purpose feel simple, practical, and real:
The 5 Purpose Pillars
Youâll begin by uncovering the clues, patterns, and messages already woven into your life. Youâll explore what motivates you, your natural gifts, the talents youâve developed, the passions that inspire you, and the defining moments that have shaped who you are today.
But unlike the usual lists, quizzes, or endless journal prompts, The 5 Purpose Pillars give you a simple, guided framework â one that helps you see yourself clearly without the guesswork.
Each Pillar acts like a lens, making it easier to recognize whatâs been true about you all along. Together, they reveal the deeper patterns of who you are and what matters most right now.
Purpose Statement &
Plan Framework
Next, youâll bring the 5 Pillars together into a clear Purpose Statement â a declaration that captures who you are now, what drives you, and what youâre here to do in this season of life. It becomes you personal compass, reminding you of your truth that you can return to anytime.
Then, instead of leaving you with inspiration but no direction (like so many programs do), youâll create a Purpose Plan â a practical framework that shows you how to live your purpose every day, in ways that feel doable and true to you.
Itâs not about lofty goals or another to-do list. Itâs about turning purpose into a life you can actually live.
The Purposely You Formula
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Finally, youâll learn how to put it all into practice with the Purposely You Formula â a simple, yet powerful, equation that helps you embody your newfound clarity and purpose every single day.
Instead of giving you a theory to think about, it's a simple, yet powerful, technique that helps you align how you think, feel, and act, helping you can move through life with confidence, intention, and ease.Â
 Applying this formula is what makes your purpose real and livable. Not just something you know or think about, but something you experience, so you can live your purpose from the inside out.
This isn't about doing more or working harder.
It's about finally having a clear and effective process that takes
the guesswork out of gaining clarity and discovering purpose.
I'M READY FOR THIS
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The truth is, the most beautiful part
of this journey isnât the process ...
itâs the woman youâll become because of it.
That's because Purposely You isn't just another program.
It's a threshold â a turning point into a more meaningful, fulfilling way of living .
Yes, youâll gain clarity, discover your purpose, and
create a plan that aligns with who you are now ...
But more than that, you'll become:
â A woman who feels alive again â with energy, direction, and joy for what's ahead.
â A woman who knows herself deeply and unapologetically.
â  A woman who moves through life with confidence, intention, and grounded in what matters most.
â  A woman who trusts her voice, her choices, and her place in the world.
â  A woman who no longer chases answers outside of herself â because she knows theyâve been within her all along.
Youâll wake up every day with a sense of purpose, living as the truest version of yourself.
Not defined by the roles you've played but by the woman
you've grown into and the life you're ready to claim.
What's Inside Purposely You
This isn't another course full of theory or busywork. This program gives you a clear, guided path to self-discovery. One that's simple to follow, practical to use, and deeply personal to you.
That means ...
No more guessing!
No more wondering!
No more wishing!
The program includes:
âď¸Â 9 Guided Video LessonsÂ
Beautifully designed videos that are clear and insightful. The lessons help you understand yourself and your life in new ways, so you can move forward with confidence and purpose.
âď¸Â Motivation Breakthrough Quiz
An innovative, revealing tool that uncovers what truly drives you â giving you insight into the motivations shaping your decisions, your fulfillment, and the life you want to create.
âď¸Â  Discovery Worksheets & Reflection Guides
Simple, thought-provoking exercises that help you deepen your insights, connect the dots, and make the journey uniquely yours.
âď¸Â  Purpose Statement Method
Craft a clear, empowering declaration of who you are now and what matters most to you in this season of life. It will become your personal compass for decisions and direction.
âď¸Â  Purpose Plan Framework
Turn insight into aligned action with a personalized roadmap that reflects who you are now and what you're here to do next.
âď¸Â The Purposely You Formula
A simple and effective equation for living your purpose from the inside out every day. It helps to align your thoughts, feelings, and actions so you can embody the life that brings you the most joy and fulfillment.
âď¸Â Invitation to Join the Purposely You Facebook GroupÂ
Connect with other women on the same journey, share insights, celebrate breakthroughs, and ask questions in a safe, supportive space. (Coaching not included â available separately.)
This isn't just about learning ...
it's about becoming.
Every part of Purposely You is designed to help you see yourself more clearly, connect with your true purpose, and begin living it in ways you would not experience any other way.
Step Into You Purpose Today
You donât have to keep wondering, waiting,
or trying to figure this out on your own.
You can finally have a clear, guided process
to discover your purpose and begin living it
with confidence and intention.Â
And because this is the official launch of
Purposely You,
you can join today for a special introductory price.
That means, you can start to experience the
full program before it increases to the regular price.
Regular Price:Â $497
Special Price:
$297
This is your chance to be among the first women
to say yes to living on purpose.
With clarity, direction, and
a renewed sense of meaning.
Are you ready to begin?
Hello, I'm Deborah
... and, like you, I'm a woman in midlife.Â
I know what it feels like to build the life you thought you wanted â and still feel an ache for something more.
Like many women, I poured myself into my career, marriage, and raising nine children. I showed up for everyone else, believing that was what defined me. But when the roles shifted and life quieted down, I realized I had lost myself and my sense of meaning.
The search for answers took me on a long DIY journey. Books, workshops, personality tests â none of it gave me the direction I craved. Until I discovered the truth ... the purpose I was searching for wasnât outside me. It was within me, hidden in the story my life had been writing all along.
That realization became the foundation of a framework that has evolved into Purposely You. Working with women for nearly 10 years, Iâve been guiding them on similar journeys â helping them see who they are now, discover their true purpose, and live their truth with confidence.
The core premise of it all is that your purpose isnât something you need to find, chase, or create. Itâs something you rediscover, reclaim, and radiate in the way you show up every day.
It's time to meet the woman
you were always meant to be.Â
Because there's more to you than
who you've been for everyone else.
